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Strategy and management support for international expansion and growth

Executives, managers and teams who help their company grow internationally often need a bit of help themselves.

They deal with challenges they haven’t faced before
and geographies they are not familiar with.

They need quick, effective, scalable solutions and answers to two questions:

Strategy

What should we change so we can drive growth 
in international markets?

Management

How can we get
the knowledge and tools

to make that happen?

We help
global growth champions

drive change and results

What to expect
from working with us

  • Clarity about which international markets to enter, when and how

  • Understanding of what shapes customer behaviour in local markets

  • Knowing whether, when, where and how much to invest in localisation

  • Shared understanding of localisation across the company

  • Expansion and localisation aligned with business and team needs

  • Frictionless localisation processes that achieve more with less

  • Localisation team and providers delivering on your expectations

Clients

We help those who build 
the world
s best brands 
do their best work

Senior Strategy Manager

“We are very glad that you advised us to reconsider our expansion plans. We would have invested too much in what we are not ready yet.”

Head of Localisation

“The strategy work you’ve done for us in Latin America is invaluable. Can you do the same for our English-speaking markets?”

Senior Manager, International Strategy & Operations

“We feel a bit embarrassed but find it incredibly helpful that you keep asking us all these questions which we haven’t, but should have, thought about.”

VP Product Marketing

“In my own 20 years of experience as a management consultant, it’s the first time that I see deliverables to be so well received by the leadership.”

Project Manager, EMEA Marketing

“I love having these calls with you – everything just gets magically resolved!”
Services & products

Get support and insights
as a friendly service
or a fun product

Services & products

International strategy consulting

Management consulting

Change management

Employee training and coaching

Supplier sourcing and management

Learn more
Case studies

We have supported 
teams of one 
at Series A startups 
and global cross-functional initiatives 
at the worlds largest multinationals

Case studies

Making sense of international customer expectations

“To expand our revenue potential in existing and new geographies, we need to invest in localisation, but we can’t understand for which countries it makes more sense”

Creating and delivering more value on a budget

“How can we deliver the same value to international customers with a product designed and continuously optimised for the US?”

Communicating value to raise awareness and sales

“How can we position localisation as a differentiator for our company and an important buying criteria for multinationals?”

Preparing the company for new ways of working

“How can we get ready to adapt customer touchpoints to local conditions across 35 countries so we can drive more sales and customer satisfaction?”

Driving revenue and savings with a painless process

“How can we improve the output of our translation process so our colleagues stop amending translations and focus on their jobs?”

Creating and delivering more value at scale

“How can we localise our product and content to grow international revenue when localisation experts say it can’t be done?” 

Team

Tap into our expertise
spanning business functions, industries and continents

Team

EMEA, East Asia

Tatiana Ryabinina

Strategy & Operations, Localisation Management, Cross-cultural Marketing, Global Branding, Project Management, Professional Development
Consumer Electronics, E-learning, Enterprise Software, Fashion, FMCG, Fitness & Health Tech
Education: Executive MBA, Languages & Cultures of Asia & Africa

Languages: English, Italian, Russian, Japanese

APAC, Europe

Torin Didenko

Product Marketing, Growth Marketing, International Marketing Management, Marketing Operations, Product Management, Brand Management, Advertising
Automotive, Fitness & Health, Food, Productivity Software
Education: Commerce, Marketing

Languages: English, French, Cantonese

Meet all consultants >
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